July 23 | New York
Retail Winners, Losers, and Amazon: Data in Ecommerce
Part of the Marketing Technology Happy Hour Series
Retail Winners, Losers and Amazon
Amazon continues to dominate ecommerce sales -- but who else is winning, and why? Data insights company Jumpshot has analyzed anonymous consumer actions on ecommerce sites and marketplaces from 2017 through 2018, to surface which brands are standing out and which risk falling behind.
Online-focused retailers such as Etsy, Chewy, and Wayfair were able to grow their online transactions by double digits in 2018, particularly by carving out specific niches for themselves. Etsy, for example, is seeing nearly +50% YoY growth in jewelry and accessories, while Amazon was -0.1% in that same category. Similarly, Wayfair's YoY growth for furniture transactions has been +52%, while Amazon's sat at just +6%.
On the other hand, which companies have risked falling behind, and what contributed to that decline? Jumpshot has looked at Jet.com, Gamestop, Barnes & Noble, Sears, Toys R Us, Office Depot, and Best Buy to see how their market shares and YoY growth compare to others in the industry -- and the role Amazon is playing in the outcome.
In this happy hour event, we'll hear from Jumpshot Head of Digital Insights, Stephen Kraus on highlights and key takeaways from this ecommerce data. Join other senior marketers in learning about some of the most important trends in ecommerce right now, and what other big brands are doing to make the difference between winning and losing.
Stephen Kraus, Head of Digital Insights, Jumpshot
MARKETING TECHNOLOGY HAPPY HOUR /
Join us for our new 'Marketing Technology Happy Hour' series.
An informal gathering of senior marketers to discuss the latest marketing and technology trends impacting the industry.
Note tickets are limited and drinks will be provided (complimentary).
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Presentation & Q&A
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